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What Does Aiwo Do?
In today’s growth environment, understanding your customers’ needs and enhancing their experience is paramount. Aiwo stands at the forefront of this mission,...


Aiwo allows a complete view of all customer communications
Insights on the full picture of customer communications are one of the key aspects to understand the behaviour of your clients One...

How content analytics of calls delivers three major business benefits
Content analytics of calls is one of the largest untapped data resources globally. It is a treasure chest on which companies sit...

Hermanni Hyytiälä as Aiwo’s CDO
Hermanni Hyytiälä has started as Aiwo’s CDO (Chief Development Officer). Hyytiälä is known as a leading expert in failure demand and modern...

Episode 14: Analyzing customer feedback in e-commerce and retail – Sara Toivakainen, Stockmann

Why is customer experience management most effective when utilizing recurring themes in customer communication?
Customer experience management is challenging when you don’t know why the customer gave a particular rating for the service. Also, there might...

Failure demand arises when service organisations are structured and measured with the logic of industrial production
Failure demand is a common but at the same time an unknown phenomenon in service organisations. Failure demand is often associated with...