Customer service

CX Mirage occurs when a company's high NPS score gives the impression of an excellent customer experience, while operational inefficiencies cause customer frustration and dissatisfaction.

Poor customer service is costing UK businesses £11.4bn a month in lost productivity. Aiwo recognises scope for major cost savings through their data extracted from customer initiated contacts.

Companies cannot afford to fail in digital service in these uncertain times. Those who make the effort to level up the digital experience they offer, will outperform those who don’t.

There’s no more relying on surveys and contact reasons in getting the customers’ voice into decision making.  

Content analytics of calls is one of the largest untapped data resources globally. It is a treasure chest on which companies sit...